CUCULA sees itself as an experimental design space in which social challenges are met with pragmatic and solution-oriented action. Since 2014, CUCULA has been implementing projects that constantly change and adapt to the new conditions and needs of those involved. Sometimes acting as a productive factory and educational programme, and sometimes as a workshop format, performance, studio or campaign, CUCULA strives to find solutions for contemporary challenges and social issues. The model project seeks to investigate potential space for social equality in real-life contexts, and in the process open up exciting design possibilities.
This means:
- interact, experiment, activate and create perspectives together
- initiate, invite, and engage in dialogue and stimulate thought
- introduce personalities, potential and interdisciplinary cooperation
- provide concrete opportunities to participate
The CUCULA Design aims to trigger reflection and promote solidarity-based initiatives, focusing on concrete images and products that intend to visualise new scopes for action and interactions.
The work of CUCULA has grown and become known through its methodological approaches to the campaign – when, in times of important social changes, a positive perception of immigrants that can be communicated as a real ‘image’, is more lively and effective than theoretical discourse.
Since 2019 CUCULA has been run by the non-profit organisation S27 – Kunst und Bildung (Art and Education).
